Thanksgiving week is one of the craziest weeks of the year. A mix of family parties, alcohol and of course, Black Friday madness. With the rise of internet shopping, Black Friday has changed from what it used to be, but if you’re looking to shop in stores, we got you covered. If you’re wondering where has the best Black Friday deals, these are the best places to shop on Black Friday 2023.

According to WalletHub, Black Friday isn’t what it used to be. In 2022, 130.2 million shoppers went online to make purchases where as 122.7 million hit the ground running, in stores. Shoppers used to have to wait in lines, starting late on Thanksgiving night. Over the past few years, deals have started as early as October making the rush and excitement of Black Friday not as intriguing.

How did WalletHub determine who had the best Black Friday deals?

WalletHub set out to answer the question, “which stores offer the best discounts, and for which items?” They surveyed over 3,500 deals across the 13 biggest retailers advertisements. Then, they put together the list of stores that offered the largest discounts advertised in different product categories.

They looked at categories such as apparel and accessories, computers & phones, toys, appliances, furniture, jewelry and more. The average discount was determined based on the pre-discounted price of the item to factor in retailers that were discounting more expensive products. WalletHub took the deals and organized them into the 9 product categories we listed above. They calculated the averages by only looking at the retailers with “at least five discounted items in that particular category.”

There were 140 total deals included in the calculations. Unlike years past, retailers were opting for several different markdown dates throughout the month. Some of the retailers were changing their deals weekly. Has there ever been a better time for deals? Here are the best places to shop on Black Friday 2023  and where to find them in Tampa Bay

  • JC Penny

    JC Penny is once again the best place to shop for Black Friday deals. The average discounted offered is 59.1%. If you’re in the market to propose this holiday season, you’re ion luck. JC Penny is selling a $6,249 engagement ring for only $1,666. You’ll also find appliances are on sale for an average of 59.5% this Black Friday. Westshore Plaza in Tampa, Countryside Mall in Clearwater, and Tyrone Square, Citrus Park Town center Mall and Brandon Town Center Mall have Macy’s so be sure to checkout the other stores you want to go to, before heading out this weekend.

  • Macy's

    Coming in at number 2, Macy’s offers an average discount of 58.2%.  On certain items you will see a whopping 85% markdown and the best deals of the store are on Jewelry items. Jewelry has an average discount of 65.9% off. The clothing goods section at Macy’s is one of the best. They offer an average of 52.6% off so if you’re in the market for a suit, dress clothes, or everyday activewear, don’t pass up Macy’s. Westshore Plaza in Tampa, Countryside Mall in Clearwater, and Tyrone Square, Citrus Park Town center Mall and Brandon Town Center Mall have Macy’s so be sure to checkout the other stores you want to go to, before heading out this weekend.

    Our Black Friday Specials are happening now! Don't miss your chance to save big on all your fave brands. Last day to score savings is 11/25! Our Macy's Style Crew ambassador shows you what she's shopping for. mcys.co/47k5ZpX | Macy's | Macy's · Original audio

    Our Black Friday Specials are happening now! Don't miss your chance to save big on all your fave brands. Last day to score savings is 11/25! Our Macy's Style Crew ambassador shows you what she's...

  • Belk

    Belk comes n at the number 3 spot for best Black Friday deals. There are very limited locations for these stores, but if you’re a Belk shopper in Tampa Bay, you’re in luck. The closest Belk store is located at Collier Commons in Land O’ Lakes. You’ll find an average discounted price of 54.8%. Belk has one of the best deals on appliances. On average, you’ll save 60.26% on appliances which is almost double the average appliance discount. You can find perfume, makeup, shampoo, apparel and other consumer goods.

  • Kohl's

    Kohl’s is next up on the list. With an average discount of 48.8% you’re still looking at almost a 50% off average. Kohl’s ranks the top in computers & phones discounts with an average discount of 37.75% and also ranks the top in jewelry discounts with an average of a whopping 71.93%. Don’t sleep on Kohl’s this Black Friday, you might miss out on some amazing deals. You can find Kohls at 4820 N Park St. in St. Pete and next door to the Countryside Mall in Clearwater.

  • Target

    Target has some great deals, but the average discount is significantly lower than the next best. With an average discount of 32.7%, Target only places in the top 5 in 2 categories, Computer & phones, and toys. For computer & phones, Target offers a 27.38% average discount and for toys, a 33.25% average discount. Not to say there aren’t great deals at Target, but your savings won’t be as high. There are Targets everywhere in Tampa Bay so shopping here shouldn’t be too crazy.

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